Stone Island’s Carlo Rivetti On Trend And Football
GQ: The new assortment is predicated on modern military and energetic sports. What was your inspiration behind this assortment
Carlo Rivetti: I believe that army, sports activities and performance garments are very inspirational – and I feel that within the DNA of Stone Island functionality is essential. For example the new army camouflage in Italy. Have you learnt the Carabinieri They are an important police in Italy, and [their new uniform has] unbelievable new patterns and stunning new pockets.
Have you ever ever considered doing a women’s vary By no means. Initially, if we turn into profitable with a women’s collection, then they would begin asking for the suits to be “more sexy”. However, what I am seeing now, within the countries which Stone Island are identified – the UK, Italy, Germany, Holland – young ladies are starting to put on Stone Island garments and I believe that men’s merchandise on women look implausible.
The Stone Island badge may be very recognisable, but how do you feel whenever you see individuals carrying Stone Island merchandise with out badge
I feel it’s really as much as you. We began originally with a removable badge after which 5 stone island sweater 3xl or 6 years we began putting two buttons inside – on the left side, the facet of our hearts. This was so that people who didn’t wish to wear the badge wouldn’t leave it at house, they may put it inside their jackets. So perhaps you don’t put on it, but you at all times have it with you. That’s the idea.
Stone Island is so dominant inside streetwear all over the world, how do you keep the subcultures proud of the success and growth
Within the final ten years we targeted on nations [in Europe] such as the UK and Italy – funnily they are all a one and a half hour flights from Milano! Then we began thinking to the US [as] one of the key factors that we centered on was that I didn’t want to change language. The big differences between the US and us Our customers right here know the story completely – there is a form of club. So the thought is that now in the US, we have to be story-telling. What I hope within the US is that there are additionally people who can understand our language, our history, and appreciate it.
What do you want listening to while you’re working
Really when i work with the design team of 8 young guys, they choose the music and normally it’s horrible! When I’m thinking, I like classical music, however not in the workplace.
You’re a big Inter Milan fan. Who’s your favorite participant ever
Properly, I have to mention two names. One, is our president that passed away ten years in the past, Giacinto Facchetti – he was an actual prince. He was enjoying in the Sixties – when we gained the champions league, twice (then the Europa Cup) – but he was such a contemporary participant, as a result of he scored an enormous variety of objectives enjoying in defence. And he was actually a gentleman.
Then, after all you could have Javier Zanetti – El Capitano! He arrived as a result of Inter wished to by a striker from an Argentinian team, who mentioned, “if you need to purchase this guy, it’s a must to additionally take this defensive player.” Inter agreed just to shut the deal after which the ahead was really terrible and Zanetti, who had no expectations, was really good. And, again, another actual gentleman on the sector.okay.a. El Capitano
When you weren’t in the trend industry, would you like to have been a footballer
I performed once in the European championship for the stone island sweater 3xl Economic College in Paris. I was enjoying within the younger staff of Torino, in a position that doesn’t exist any longer: deep (usually you play four in defence, however in Italy we invented the one behind them). Then I used to be within the second national skiing crew. I lived very near the mountains, as a result of I grew up in Torino. We’d go skiing to the Italian aspect of the Mont Blanc. So in all probability I was a stronger skier than footballer.
See the Stone Island S/S ’17 assortment visit stoneisland.co.uk. Present season obtainable at 18montrose.com.