Drake Cannot Get Sufficient Stone Island Proper Now
As you might have gathered from his speech to Rihanna on the 2016 Video Music Awards, Drake is not probably the most subtle of men on the subject of confessing his love. And this is not simply with regards to the ladies in our present Best-Dressed Man on the planet’s life, it is also true of the manufacturers he digs. Proper now the rapper’s fanboying laborious over Stone Island, a label he’s worn constantly on stage throughout his Boy Meets World tour dates here within the UK.
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In fact, the collab won’t come as a shock to diehard Drake followers as the label has been a staple of the singer’s wardrobe throughout previous visits to the capital. Attending Wimbledon final year he put his personal spin on the traditional tennis stone island reflective parka uniform, wearing an all-white ensemble, full with Stone Island sweatshirt, as properly one of many brand’s zip-ups. stoneisland.co.
And it isn’t just in this country that he’s been a one-man PR machine for the label. He is steadily appeared courtside at NBA video games in the US carrying Stone Island.
Drake’s out right here carrying Stone Island and quoting our british slang 😂 pic.twitter.com/91LvJj2uTb
In fact, anybody who follows the man on Instagram will know just how deep this love goes – almsot each other submit recently has been associated to the brand, whether or not that be a shot of him repping Stone Island on stage or carrying his custom gold and diamond Stone Island emblem chain (by Ben Baller, and worth an estimated $one hundred,000).
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By Carlotta Constant
UK City Benny dropped off a traditional @benballer @teo_rivetti @tiarivetti
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However, maybe a very powerful post he’s finished is the one with him posing with Stone Island’s owner Carlo Rivetti. Whereas Drizzy may have been channelling classic homegrown road fashion throughout his time within the UK (the brand has lengthy been associated with British street culture, from Britpop to football), the truth that he is met the man who has ultimate sway over what the brand makes means that he would possibly finally get to make his mark on the brand he loves with a physical launch of his tour merch. And isn’t that each fanboy’s dream
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