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Now right here is an easy model, an elaborate metaphor however plainly self-explanatory, which explains to people who at present do not see that the consumerist economy as it operates in so many western international locations, and in lots of different nations additionally, is actually a very great evil.

Many of you reading this essay can have seen the movie ‘Speed’ starring Keanu Reeves and Sharon Stone; and so you’ll know the premise on which the central motif of the storyline of the movie – a bomb on a bus – is organized.

For these of you who do not know; right here is the resume.
A baddie (Dennis Hopper) plants a bomb on a bus filled with ordinadry folks its passengers. The bomb is geared up in order to change into activated for it to explode as soon as the bus has reached above 50 MPH. The bomb is indeed activated at 50 MPH so that it’s going to explode once the bus velocity drops again under the 50 MPH mark.

In the movie the bus accelerates to over 50MPH and the bomb thus is activated so that it is ready to expolode; and the remainder of the movie is the story of how the bus is kept working at a speed of over 50MPH whilst the passengers finally are evacuated and the bus is blown up harmlessly, injuring no-one.

This bomb on bus state of affairs is an extremly good metaphor which helps show how our consumerist economies are working in precise truth.

Our marketplaces and stores are always stacked roof-excessive with great proliferations of all kinds of products and companies to be bought. It’s because the engine of our consumerist economies is our shopping and purchases; which are performed by folks such as you and me, the top user shoppers, who in nice quantities buy and store and thus continue an enormous cycle of change of products and providers. Like a cyclical conveyer the goods and sevices keep coming from manufacturers/providers in multi-billions of numbers of gadgets on the market week in week out, yr in year out.

Many of these items and services, in fact increasingly as time goes on, have been and continue to be manufactured or arrange (if services) so as to make mandatory for us a swift return go to or extra, to the shops quite soon after having bought an merchandise; and whenever an merchandise is bought.

This reutrn to the retailers is made essential in many a number of ways. Some regular methods which spring to thoughts are:

    The bought item breaks quickly after use (Dime store items)
    The purchased merchandise quickly requires a substitute power source(batteries, adapter and many others)
    The bought items gives equipment which one can add to it for performance
    The bought item goes out of fashion quickly
    The purchased item no lengthy is suitable due to a subsequent growth of newer variations
    The purchased item fails and isn’t able to be repaired by knowledgeable nor at home
    The manufacturer’s projected lifetime for the purchased item is short
    You want a contemporary mannequin of a product/service instead
    A smallish piece goes lacking and can’t be replaced/is non-replaceable in the market

There are a bunch of different reasons why one is compelled so fairly often to go back to the outlets fairly quickly after having purchased an preliminary item or service; and for you to buy a second item or service; usually generically of the identical sort, however perhaps a unique particualr model typically, which replaces the former purchase or supersedes it.

Close to all the explanations I listed and lots of those I did not checklist, for you going once more soon to the shops for another comparable buy are ‘engineered’ reasons concocted by the manufacturers of goods, and by the suppliers of providers, so that such events as are on my listing do in reality occur continuously, as ceaselessly because the suppliers can get away with, so that the suppliers’ policy ever is seen to be to get you again to the shops seeking one other and related purchases as often as attainable.

It is that this cyclic conveyor which characterises how our economies are set up to work; in order to sustain our requirements of living, of employment, and our money circulation going briskly; and so we proceed to live materially pretty nicely; however at the price of absolutley gigantic waste of assets and of overprodction of products/providers; and the whole thing is a shaky home of playing cards in an growing breeze; and dependent on the continuity of such sales being maintained and ever increased and increased at an ever quicker price of sales.

Those of you more perspicacious can be beginning to see how the plot of the film ‘Speed’ and the ‘bomb on the bus’ state of affairs is apposite and appropriate to this setup of consumer economics we have now gotten ourselves into. There appears to the economists to be no easy approach to curb the revs and slow this consumer bus with out that bomb going off; that bomb whose fallout contains financial deprression, dislocation, collapse and a resultant fragmentation of society into a new and anarchic free for all on the streets.

This collapse scenario is maybe the largest nightmare of governments in many lands proper now. Only a few severe shocks to the system akin to that one in 2008 which came close to plunging us all into darkess and despair, and the people will grow to be unemployed in droves and out on the streets rioting and indignant, because means and materials for residing are no longer sufficiently obtainable to maintain many people.

Thus we are all on that bus and at present it’s doing greater than 50 MPH and the bomb is primed able to explode as soon as we dip in pace and decelerate considerably.

This ‘bomb on bus’ explanation of mine might sound to you to be overstated, a scaremongering, a deliberate exaggeration to seize your consideration, sensationalism; and me myself appearing to be devil’s advocate and for the hell of it

Here then is a current live example of the processes of ‘the bomb on the bus’ situation in action in the workings of the British and possibly in lots of other economies in different nations; and proper now. It’s the instance of the Neighborhood Care Sector in Britain changing into utterly overburdened and ailing, failing to operate; in order that maybe tons of of thousdands of elderly and disabled persons listed here are presently without a lot of the help they should stay a modestly cheap life; and perhaps once not long ago they have been receiving from the State at an adequate stage of Care providers.

The UK is an aging population; therefore our voting to Brexit in order to be able to kick out all the immigrant foreigners right here, who’re principally young people below 30, was such a grand and farcical shot in our own foot.

I myself walk into my city centre and that i see so most of the individuals are relying on some kind of Social Welfare; huge numbers of individuals; and I think that is pretty sometimes the case for all UK massive towns and cities. Wheelchairs; motability shopping scooters; folks strolling with sticks; with disabled badges on their cars parked up in specially reserved areas closer to the shops; many elderly making slow progress and heavy weather of their journey to buy for groceries etc.

These are the obvious casualties of age. There are another host of individuals who depend on a customer, a welfare individual to come to the house and look after them. They rarely if ever go out anymore themselves. There are the a whole lot of 1000’s of diabetic elderly; of arthritic; of osteopathic; of dementia; of all types who’re at home and being cared for by a family member supplemented by State vistors, respites and allowances. The problem is big. Over 50% of us over 60 now.

This means that the house and Elderly Care Sector just like the Nationwide Well being Service has had grown up to service its big footprint, a gigantic multi-billion $/£ industry of pharmaceuticals, prophylactics, dressings and anasthetics, gases, toletries and plenty of lots of sundries; all being vacuumed up in gratuitous amounts by our Health Service and Social Care, and at an ever increasing price to the general public purse.

The Health Service is in pretty much the identical dire straits as is the home/Elderly Care Sector as regards finding funding to make ends meet.

The very greatest drain on the amount of resources that are presently being made obtainable are in all probability the charges prices made, usually to Local Authorities, for the price of Care House accommodation for so many people, largely elderly, who now not can survive by their own physical/psychological sources at home in the community. The buck for the payments for these people’s care for the most half stops with the public Purse also.

Altogether then now we have a client society wherein for a corporation to survive it must be ever selling in giant quantities, and more and more so, in an ever grater proliferation of new models, inovations, upgrades, improvements, ventures into new areas of provision and so forth. All this,within the parlance of the politicians and the pundits includes a great portion of our ‘energetic, resourceful, creative, innovation-pushed and profitable client economic system.’ There are not any words satisfactory to praise it and us – to be ample for the poltiticians and the pundits.

But what are we getting; what are we seeing; with this wild-frontier kind push ever additional westwards of the consumerist machine, which like a log shreddrer is carving to sawdust the forest sources of a whole world, as it applies itself to Health Care and to Elderly/Disabled Care in UK in Nursing Homes and within the Communtiy at giant

Remember our consumerist economies are utterly dependent on their increasing gross sales of and increasingly adding to a proliferation of products/companies; and also rely on superseding ‘older’ ones with ‘newer’ fashions/varieties/varieties just as soon because the market is ready to bear the novelty of the next model, and/or the following new product/service. How does such an economic mannequin bear down on a Publicly Funded Sector like Health and like Social and Community Care

Of course the invoice to cover adequately these unlucky peoples’ needs who rely on these Public Sectors of Health and Care is likewise going to be ever growing and ever proliferating; as these Sectors are being evermore railroaded into a false and constructed necessity to be shopping for upgrades to replace constructively redundant variations of goods and providers – typically jettisoning ‘redundant’ variations which have maybe many years of actual years of life potential in them, were they to be continued to be suppported by their manufacturers. But offering such continued support is anathema to the manufacturers; their selections not to proceed spupporting such gadgets are calculated premeditated business decisions so that the income keep excessive and rolling in of necessity. A pleasant tranche of new cash is likely to be coming in for manufacturers, traders, from the sale of one more whole lot of next version, subsequent increment services.

How is a Well being and a Care Sector with a reluctant funder in the good British Public in a position to maintain itself when it’s caught in a vice grip of the pincers of a public reluctance to throw extra money at them and a consumerist financial system which is run and exists only on the very fact of squeezing evermore cash and gross sales out of its goods and servicves, as these are being prepared for and within the preparation for, the general public. Simply as the public is in chains to this consumerism; so are its Publicly Funded Health and Care Sectors and Companies.

Additional, the general public itself is evermore a-clammour for the next merchandise up within the vary, a new this or a better that; a alternative; and the previous model they’d likewise having years of fine life nonetheless in it – this one finally ends up on the dump. The public has ‘bought into’ this consumerist mannequin; it has been satisfied by the promoting and by the hype and by the propagation equipment of an onslaught of a magnitude which makes Dresden in 1945 seem like 2017 Bahrain and its manufactured island resorts. The public has been fooled by the steady and persevering with barrage of persuasion from the manufactruers and the businesses and by the artfulness of the men and the ladies who head them up.

These women and men who head up the businesses; they themselves buy things prime of the range and which final as a result of they’re made for their class of individual. They don’t purchase their own mass produced short-term and cease-gap items and services which they convice us to purchase. They eat of the very best; dwell of the most effective; put on of one of the best; take leisure of one of the best; and so forth. No price range value frozen chicken Christmas dinner for one in a unheated December room for them.

What would it’s like ask yourself if promoting stopped for a stone island red camo tracksuit day If nobody was to buy and promote for at some point No tokens, coupons, special provides, giveaways, two for ones and so on; nothing. Consider the withdrawal. Consider the time out there to consider one’s position

The accompanying and also contsructive, constructed, ‘rush’ during which we are all encourage to be; the absence of any period of time with out music, with out background noise, nor background action, images, colours, flashings, and so forth; all these assualting the senses every waking minute in many of our lives, possibly in many of the lives of our folks, think about these gone. Their functions are clearly fabricated to encourage us into believing we’re within the swim of soemthing we name ‘life’; just as the station master at Waterloo Rail Station Terminus in London asks his workers to put on CDs of Brass Band marching music in order to chivvy along the commuters crossing London during rush hours.

It is one more stone island red camo tracksuit hoodwinking, one other pulling of wool over our eyes; in order to complement the barrages from manufacturers, traders, their angles and the pressures they innundate upon us to buy, purchase, and buy once more. Thus we are in a race we are able to by no means win; a consumerist race towards ourselves until the assets begin to run out and science begins to admit to and accept its limitations and its guilt in providing us with overkill in the realm of ‘the next upgraded item’ ever within the planning.

Theirs will not be scientific method; which is a technique which proclaims proudly its goals of objectivity and of negation of bias or of interference. These scientists are all chasing the bucks; their entire efforts are inclined in direction of feeding as much as the gills the consumerist economic machine. Likewise the big and prevalent advertising and marketing departments in so many bigger companies; being hothouses where ‘new’ ideas for products, for the public presentation of products, and for the presentation to the public of the company and its public image, for devising ploys and angles and for getting the higher of the opponents; and of stealing a march and even a piece of expertise or the like from rivals, if it may be accomplished without comuppance; all this is commonplace on a regular basis of a course stuff in the present day; and the ethics of it and the long-run deleterious effects it has on society and on basic belief and goodwill at large are passed over in an eyblink and go wholly by the board.

Our science, like our advertising and marketing and our economy as a complete is not geared up primarily to serve its clients, us, with the technique of a comfortable and affordable life. It’s geared to the consumerist setup to serve those who head it up and never the folks. I’m convinced that consumerism is an elaborate and intentionally constructed psychological prison, constructed thus by what may be termed loosely Large Enterprise, wherein most of us misguidedly enter into our cells and lock ourselves in and throw away the key, thinking ourselves completely satisfied and well served.

Consumerism is a good evil.
I haven’t got onto the subject of how our delusional hedonism which has resulted from this self-incarceration, and which our placing ourselves into the chains consumerism has provided to us; how our short-sighted self-gratifications thus reverberate and concatenate across the world to other much less prosperous, much less preposterous, nations and peoples than are we; and make their lives deprived, prolonging their deprivations; peoples whose labours often service our materialist penchants and lusts for gadgetries and our OCD procuring fetishes.

I imagine also, and this challenge is one which I am going to round off this overlong essay with, I imagine that there is a way out of consumerism; a manner out into one other means of production, distribution and advertising. A means out which considers first those whose palms produce and use services and products, and which affords everyone satisfactory ranges of care and of healthcare and of normal social provision. A approach out which values actually the earth and its need to be cared for; cares actually for its assets being managed soberly with restraint; values truly the welfares of less lucky ones house and abroad whose lives deserve better. A way out which enlightens us who are self-glad within the cells of the prisons of consumerism; enlightens us of our complicty in this farcical runaway helterskelter experience to destruction; and enlightens us how we might feel higher about ourselves and really feel much less unsatisfied and restless about our half-lives, ever on the go chasing one knows not what; satisfied because the great issues arising out of our new-discovered restraint, sobriety, and coming to our senses could be seen not merely for ourselves and in our own lives, but by us more importantly in these lives who dwell and work on the desperately miserable unsuitable side of consumerism.

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